Just over three months ago, I stepped back from social media. I’d left Twitter before that, but realized I needed a cleaner break. I didn’t just deactivate my active accounts. Where I could (Instagram and LinkedIn; I’ll get to Facebook), I deleted them. And when it came to Instagram, I was even more intentional. I deleted every post, removed every follower, and unfollowed everyone I’d been following. Because I knew I would eventually return to social media, but I didn’t want to just pick up where I left off. I wanted to start over with a new approach.
When it came to Facebook, I opted to deactivate my fan page. The problem with that was that it had to remain active if I still wanted to use Facebook Ads, which I did. My only option then was to go radio silent. [Read more…] about Social Media: A Love-Hate Relationship